So, you want to sell on Etsy. Not to discourage you or anything, but if you are looking for a get-rich-quick scheme, or an easy way to make money, you are looking in the wrong place. It takes just as much hard work and dedication as opening a “brick and mortar” store in a shopping center.
If you have thousands of dollars just sitting around waiting to hire a market researcher, buy a bunch of stock (or supplies to make it), and then pay to get it photographed, listed (including the SEO), marketed, packaged, and shipped out, you are ALMOST sure of success. Almost.
Truth is, most of us start out small, with what we can afford to start with. Sometimes we get help from family members or friends, if we’re lucky, but mostly we do it on our own. Making it work means lots of hard work, early mornings, and late nights.
Why Do It Then?
“Why do it?” you ask? Most sellers have lots of reasons for continuing with their shop, even during the slow times. A deep undying love for our shops and the items in them, our customers, and our fellow Etsy sellers seems to be what I’ve heard the most. Very closely followed by the extra money and desire to be their own boss, of course.
Some Etsy sellers develop long lasting friendships with their customers, as well as their suppliers. Friendships that can literally “span the globe”.
For some full-time Etsy sellers, it is a way to remain both physically, and mentally, active every day. Personally, I am disabled from Bipolar 3 and PTSD, and Etsy has helped me tremendously with my depression and sense of self worth.
Handmade sellers on Etsy tend to consider themselves (and I agree) to be artists, and simply want to share their art with the world. “Makers Gotta Make!!” is the motto I like to use here. A true artist is going to create art regardless of whether or not anyone buys it.
I’ve spoken to many Vintage sellers on Etsy that have said they are selling some of their personal vintage collection off to make room for more. This is what gave me the idea to add the Vintage Home Decor section to my Etsy shop! Many vintage sellers also have a love of hunting for vintage and antique items that are not only beautiful, but still quite useful and in need of a new, loving home. (Oh yeah, yard sales, estate sales, ….)
With millions of active Etsy sellers out there, in every category, it takes alot of hard work to get noticed and start showing up in searches. It can also be fun, informative, and profitable with the right touches.
My advice, for anyone wanting to open an Etsy shop, is simply this: Get In There! Research a lot, follow the Etsy Podcasts, read the forums, and then just jump in. If you think about it too much, you may form doubts and falter, or over-analyze it. Best to follow Nike’s advice and “Just Do It”!
Have A Wonderful, and Wonder-Filled Day!
Don’t Forget To Smile! They’re Contagious!